Nuvias-UC is Europe’s fastest-growing distributor of innovative unified comms. To keep that growth increasing – they wanted new and effective ways to push their marketing to the next level.
Nuvias-UC approached us with an initial script and together, we reviewed and developed the content to ensure the best result would be accomplished when animated. But most importantly, it would be an effective marketing tool for new customers. After the script was approved, we developed the storyboard with the translated versions in mind. To ensure the most cost-effective method of producing multiple translated videos, we reduced the on-screen text and let the iconography, graphics and motion do most of the communication. Following the storyboard approval, now comes the fun part. Our team got to work animating, bringing the creations to life. We thoroughly enjoyed the challenge of not using characters to convey the story as per the client’s request. We had to get creative with icons, textures, and graphics to keep the user entertained.
The bespoke photography emphasised the quality of the jewellery, making it more appealing to potential customers. The website redesign aimed to enhance the user experience, making it easier for customers to navigate the website and purchase products. The new website has a modern, intuitive, and user-friendly design, with clear calls to action guiding customers through the buying process. The streamlined checkout process allowed customers to purchase products easily without unnecessary complications.
Task
We were tasked to produce a creative and engaging animation to explain Nuvias-UC new STAC service. In addition, the animation must be translated into 4 different languages.
Work
To revamp Ti2 Titanium Jewellery's branding, H2 first reimagined the logo and branding. The updated design drew inspiration from the brand's British roots and history, with sleek typography. The website was also redesigned, featuring bespoke photography of the brand's collections, showcasing the unique features of each product, and highlighting the jewellery's exceptional quality.
Results
Positive customer feedback followed the redesign process, citing a better user experience and modern design. The streamlined checkout process and product customisation options also received praise. The updated branding and website design led to a significant increase in sales, as customers found it easier to navigate and make purchases, resulting in better customer satisfaction.
